Subaru loves animals, but particularly they have a deep love for dogs.
After we created a beautiful story about a man ticking things off his four-legged buddy's bucket list we wanted to extend that gesture to the real world. Through Social Media we encouraged people to make their dogs' day and do something nice for their fur babies.
Awards for the campaign include:
National Addy Awards (Best of Show + Gold (2) + Silver)
Facebook Studio Awards (Gold)